We’re well aware that marketers are getting creative in their promotional campaigns to attract customers. They provide giveaways and other promotional items to get people’s attention. So if you are still new to your business and you want to market and promote your product, you can use custom patches to help you in your promotion.
Here are some ways where patches can be of great use in promoting your business.
Noticeable and Easy to Remember
Patches are colorful and artistic. Nonetheless, a customized patch can create a brand statement that carries across your target market. And since they are attractive, they are easy to attract attention. Often times, they are considered to be a symbol of cooperation, trading or association. They are used in special events to create awareness in people that led them to know more about the business or the organization that uses them.
Because of their unique and colorful design, customized patches are easily remembered by people. This is the reason why big companies especially those in the garment industry use patches for their logos.
These Add-ons are Easily Identifiable
Usually, custom embroidered patches are designed to identify a student in a school or college. They are usually attached by a Velcro or sewn in the arm or breast of the uniform. Now, you can see custom patches attached to bags, hats, pants – shorts and long ones – and other apparels.
Patches symbolize a group or organization and provide a sense of gratification to the wearer. Groups from the Military, Sports Teams and Bikers used customized patches in their uniforms to be identified.
When used in promotion, patches carry the name of a brand so other people can be aware of the business’ existence. Patches can market a brand so well that people can easily remember the business every time they saw these patches.
They Come in Unlimited Designs and Colors
You can create unlimited designs for your customized patches. They can come in varied colors and shapes. You can also make a patch with different features such as patches that are attachable by Velcro, hooks or loop tape backing, iron on. Use a design that is relevant to your product so people can easily relate to them.
There are also seal patches, magnetic patches with adhesive backings. Furthermore, custom patches can also have unique features which include the use of glow in the dark or metallic threading, reflective twill, and Swarovski crystals.
Custom patch makers can create patches in almost any size and colors. You can also order for irregular shapes aside from the usual triangular, square or circle ones.
They are Cheaper
Marketing tools are expensive and so small business entrepreneurs are finding ways to lessen their cost. One effective tool they were able to utilize in their promotional campaign is the use of customs patches.
In the midst of high competition in a market that requires the aid of effective promotional tool in establishing your company’s brand amidst customers, customized patches can be effective. They are affordable and easy to give away.
Other than the fact that these custom patches are popular especially among the young ones, they can be easily purchased over the internet. Several online stores, such as ours, carry embroidered patches that are personalized. These come in both wholesale and discounted rates. You can also order directly from retailers and manufacturers online.
They are Trendy and Fashionable
Customs patches are trendy and fashionable which makes them acceptable to all kinds of people regardless of nationality, gender, and ages. Even national flags are used as designs for customized patches in commemorating national or international events. Representatives from their respective countries wear custom badges in their clothes so other delegates can identify where they came from.
As years go by, instead of the fashion wearing off, the custom patch trend continues to remain and will probably take more years (or even a few decades) before it will totally wear off its popularity.
If you intend to promote your business or a new product, consider giving away custom patches. They are not only useful in your promotion but the message that it bears will be forever retained in the memory of those who wore and saw them – we’re confident that you’ll never regret making such an investment.